Roku Gin and the philosophy of omotenashi

While we were uncovering the history of Roku Gin and immersing ourselves in Japanese culture, we learnt about the term omotenashi. Omotenashi refers to Japanese hospitality and the philosophy of exceptional experiences that come with this mindful hospitality practice. Sincerity is at the heart of omotenashi as both the host and guest are treated to a memorable … Continue reading Roku Gin and the philosophy of omotenashi