South Africa’s biggest annual gravel race cycling event in the Overberg region will be hosted on 29 of July in the beautiful town of Swellendam this year. B-well is proud to announce its sponsorship of the B-well Around The Pot race, which promises to be an exciting and challenging experience for cyclists of all levels.
“We are thrilled to be sponsoring the B-well Around The Pot event again this year,” says Stephen Geldenhuys, Marketing Manager at Southern Oil.
The event offers four distances: a 25-miler route for beginners and a 60-miler, 100-miler and 200-miler distance for more experienced cyclists. All the previously mentioned routes will take riders through some of the most scenic areas in the Overberg, including the breath-taking blooming canola fields and the majestic Breë River.
Routes along this year’s B-well Around The Pot gravel cycling race in Swellendam will take riders through some of the most scenic areas in the Overberg, including the breath-taking blooming canola fields and the majestic Breë River. Photo: Getty
But it’s not just about the ride. B-well has worked hard to ensure that every aspect of the event is of the highest standard. Cyclists can look forward to well-stocked water points along the way, a variety of delicious snacks, such as roosterkoek at the halfway point and drinks, and a warm and friendly atmosphere. There will also be a variety of stalls selling cycling gear and accessories, as well as plenty of opportunities to relax and socialize with fellow cyclists.
“As a brand that promotes a healthy lifestyle, [B-well] believes that cycling is the perfect way to stay fit and active. We are proud to support an event that celebrates this and encourages people to get out and explore the beautiful South African countryside,” Geldenhuys adds.
Registration for the event is now open, and spaces are filling up fast. The event is open to all cyclists aged 18 years and older and cyclists can sign up on the official B-well Around The Pot website. Early bird registration is available, so be sure to sign up early to avoid disappointment.
The B-Well Around The Pot Gravel Race promises to be an unforgettable experience for all participants. With its challenging course, stunning scenery, and world-class facilities, this is a race that should not be missed.
PR & Communications, Southern Oil (SOILL-B-well)
Tel: +27 28 514 3441
Email: [email protected]